5 Best Ecommerce Platforms for Businesses

With ever-increasing demands and growing competition, E-commerce platforms are working meticulously for customer-convenience. Various companies innovate and deliver potent features for a hassle-free experience. There is a list of things you need to keep in mind about 5 best eCommerce platforms for businesses:

1. Magento
Magento acquires one-fourth of the market share, and leads the eommerce wave. Reliability, consistency and dependable are the key features which make Magento one of the best E-Commerce Solutions amongst others.

Why to use this:

• Easy-to-monitor modifications and Flexibility
• Open to all sorts of customization
• Over 9000+ extensions are available to measure organizational growth
• Free plugins to sell items via social media platforms
• Get assistance through demos, store management, and online community forum
  
  

2. BigCommerce
BigCommerce supervises 55,000 online stores and is listed amongst the top eCommerce software providers. It works best for clients from non-technical background. The prolific platform was launched in 2009, since its inception, BigCommerce is serving the best.

Why to use this:

• Up-to-the-minute features include newsletters, shipping, coupons, analytics, shipping and much more.
• No transaction fee charges
• Both paid and free templates are mobile-responsive 
• Connect your store with top-notch social platforms like Facebook, Google, eBay 
• Easy setup wizard, educational videos and guidelines, through visual interface
• Integrates with plug-ins, editing and other code.
  
  

3. YoKart
Laced with smart costing models and advanced features, YoKart makes eCommerce an easy affair. It is an out-of-the-box solution for launching multi-retailer stores. YoKart also proposes their multi-vendor version with a user-friendly approach.

Why to use this:

• A one-stop multi-vendor marketplace solution for all
• Customize in accordance with your requirements
• Mobile-friendly with a dedicated Android app 
• Comes with customer support for store merchants, FAQs, video tutorials and tech support
  
  

4. Shopify
Shopify focuses primarily on social commerce and mobile shopping platforms. It emerges as one of the leading E-Commerce Solutions meeting the growing demands of online stores. Shopify hosts more than 325,000 active online shops for better interface.

Why to use this:

• A wide-range of store templates to select from
• Comes in handy with 1500+ plugins and extensions
• Sync your Facebook page with Shopify and sell directly on Facebook
• In-built mobile-friendly seller and shopping cart to connect shop owners with app developers 
• Customer assistance with 24/7 support via tutorials, phone, community forum and live chat
  
  

5. Big Cartel
Big Cartel targets small-scale businesses directed by designers, crafters and artists. Incorporated in 2005, it has helped numerous artists to sell their products online. With its simple hosted system, it enables creative people to explore the realm of eCommerce.

Why to use this:

• Simple setup and store managing
• Access to sell creations on Facebook
• An array of themes and templates
• Customize the theme with an easy approach
• Detailed support via phone, email and help center

It allows you to take advantage of latest trends with the projected necessities and goals of your industry.

Benefits of Mobile Websites for Businesses

With Google penalizing websites which are not mobile-friendly, it becomes imperative to adapt according to the trends. Sites which are functional on various mobile platforms incur a profitable future and enhances client engagement rate to higher levels. On the same line, let’s read out numerous benefits of investing in mobile-friendly websites:

• ·         Lower Costing

A mobile-responsive website proposes lower maintenance cost, and can be operated easily. There is no need to re-evaluate, format, add/remove content or change features. In order to increase overall productivity and results, investing in Responsive Web Design Services might be an ideal option. With millions of users exploring various services through mobiles, it becomes profitable for companies to opt for responsive websites which can be discovered on smartphones quickly.

• ·         Quality User Experience

A mobile-ready website enables the businesses to convert higher leads into potential clients by serving quality user experience. It comprises of simple but impressive layout and crisp content, which makes it a better sight. Smooth browsing and selection enables users to get more information and become a prominent part.

• ·         Faster Website Loading

Website speed is important in sustaining a potential lead on the webpage. Within the limited time, a client can go back or close the page, leading to no conversion. A website which isn’t mobile-optimized will load slowly on the smartphones, and loosen its grip over the leads. As users might abandon the page within 6-10 seconds of waiting, it becomes increasingly important to go for a well-structured website which can be operated on mobile devices. As a business owner, you can go for Website Optimization Services so as to garner fruitful results.

• ·         QR Codes

One of the major advantages of mobile-responsive websites for businesses is its flexible factor to merge print and mobile marketing policies through QR codes. They are box-framed codes which can be seen on almost every printed material, i.e. from food items, product labels to magazines and tools. Mobile users just have to scan those codes and they will be redirected on the specific website without any delay. For attaining a better overview, avail Responsive Web Design Services and enhance your site’s productivity.

• ·         Improved SEO

With Google favoring websites which can be explored through mobile devices, it becomes important to invest in one. Major web traffic comes via mobile searches, and users connect instantly with such business websites which are ranked due to their compatibility factor. Hence, investing in Website Optimization Services can be a profitable step.

How To Promote your Business Online

In this aggressive world of digital marketing, online business promotion is becoming a growing challenge. The cut-throat competition and growing ethical concerns has posed major impediments in the way of online promotion. There are certain ways a company can rule over the digital world, which are mentioned below:

• Embracing Social Media: Social media has emerged not only as a tool for social interaction, but also as a necessity for every business to establish itself. All you need to do is to create a page on any social media site and create direct link with your clients both at individual and corporate level. This can be done using various up-to-date SMO techniques. 

• Create a Mobile-Friendly Interface: With a smartphone in every hand, creating a suitable app for your service seems a good investment. So, collaborate with any of the leading digital agency offering Mobile App Development Services in India, and go for an instant connectivity. 

• Be a Regular Blogger: One of the most effective ways to market your product is to create a blogging space. You can publish high quality SEO-based content that attracts sufficient traffic. Being a long-term strategy, this won’t pay you off overnight, but has a lasting impact in the long run. Moreover, creating informative blogs help to impart consumer awareness, thereby building long commercial relations. Using high-ranking keywords within your content can actually help you garner more attention. You can also integrate PPC campaigns with your blogging site so as to generate major traffic. Choosing best PPC Management Services can avail productive results.

• SEO is the ANSWER: Search Engine Optimization has become an essentiality for any start-up to get a leg up in the market. Chalk out a strategy and work hard on both on-page and off-page essentials in order to get a prolific SERP ranking. One needs to strike a balance between various SEO techniques that aim at keyword optimization, speeding up the website and increasing content quality. Create strong back-links, and follow SEO assessment techniques for a better reach. 

Go for Paid Marketing: This is really a dynamic way to attract potential traffic on the web. While SEO is a self-sustained approach, Paid marketing is a rapid way to attract search engine traffic. Use tools like KeywordCompetitor, AdBeat, SEMrush etc. to chalk out the strategy. Connecting with a company rendering qualified PPC Management Services in India seems a reasonable option. Even mobile apps can also help a business enhance its presence through paid marketing. Developers can launch paid ads on apps to attract the attention, which is why investing in Mobile App Development Services seems a reliable option.

Top 5 Most Popular CMS

Before initiating for any online business, it becomes imperative for the website developer to finalize a one content management system. Each CMS comes with its own set of advantages. Here’s a list of top five most popular CMSs that companies rely on.

1. Blogger

Blogger is a known CMS platform, and is known as the first choice for bloggers around the globe. If you are considering a high-interface website, Blogger might not prove to be a suitable option.

Used by: Ikea Hackers, Blogger Plug-ins and Car Scoops

Hits:

• Free hosting and cost-effective

• Renders various online tutorials

• A simple interface to use

• Allows you to create a mobile-friendly website by offering an interactive template

• Provides multiple integrated Gmail accounts login

2. WordPress

WordPress is the most popular content management platform used by reputed organizations and blogging experts. Although, it is not functional for e-commerce websites, and don’t serve preferred solutions and flexibility. Any company providing CMS Development Services or Content Management System development Services will refer WordPress as their first choice. Two versions of WordPress are:

• org – Free and open source CMS

• com – Paid updates for themes, templates, hosting, and plug-ins

Used by: Forbes, CNN, and Sony

Hits:

• Innumerable options for themes, templates, and plug-ins

• A fresher with no prior experience can also create his own website

• Websites with WordPress as their CMS platform possess a professional outlook

• Easy to use and simple to operate

3. Joomla

Joomla is a widely preferred content management system used by developers, and comprise of multilingual CMS platform with 64+ linguistics. It is said to be a free open source system, and is used for several personal blogs, corporate websites, and e-commerce platforms. Hire a digital marketing company proposing proficient CMS Development Services or Content Management System development Services.

Used by: Harvard University and MTV Greece

Hits:

• Relevant for e-commerce and social networking websites

• Serves as a qualified gateway for questions and technical assistance

• Can be easily understood by non-developers

4. Drupal

Drupal is free to use, flexible to operate, has an open source, and consists of highly advanced features. A bit tricky for a non-developer to operate, they provide a professional structure to any given website. Get in touch with a reputed company delivering progressive CMS Designing Services in India.

Used by: Ubuntu, Grammy, White House, and Sport360

Hits:

• One of the most powerful and advanced content management systems

• Websites loading time is faster

• Flexible to edit program’s root files

• SEO-friendly.

5. Magento

Magento is said to be an open source content management structure, and powers e-commerce websites to function properly. Any company rendering suggestive CMS Designing Services in India would be well aware of its benefits and usability. 3 versions of Magento are:

• Enterprise Cloud Edition

• Enterprise Edition

• Community Edition

Used by: Chopard, Bulgari, and Liver Pool FC Store

Hits:

• Most preferred CMS platform for e-commerce websites

• SEO-friendly

• Can be easily customized with plenty of rich features

• Is measurable and can effortlessly manage budding e-commerce stores

• Allows e-commerce stores to add thousands of items within a single import